Putting Great Adventures Within Reach of Every Australian
At Altapac, our mission is simple: to put Great Adventures within reach of Every Australian. Whether you’re a weekend camper, a full-time tourer, a first-time four-wheel driver, or someone who just loves getting out there, our job is to make sure you’re ready, equipped, and excited for the road (or track) ahead.
This isn’t just a slogan for us. It’s the reason we open our doors each day and the reason we’ve kept doing it for over 50 years.
Why Every Australian?
Because adventure isn’t a one-size-fits-all thing. For some, it’s crossing the Simpson. For others, it’s setting up a rooftop tent just outside of town. For some, it's grabbing the groceries. Whether your rig is a fully-built 4WD or the family sedan, we believe adventure should be accessible, no matter your vehicle, your budget, or your experience.
We’ve built our stores, product range and customer experience around that belief.
Big Brands, Honest Advice, Real People
We’re proud to carry the best gear from the best brands - Rhino-Rack, Yakima, Hayman Reese, Darche, Front Runner, Hamer, Dometic, and many more. But what really sets us apart is how we pair that gear with honest, expert advice.
You won’t find pushy sales tactics at Altapac. You’ll find mates who know their stuff, love a good setup, and are keen to help you get it right. Whether you're coming into Kotara or Maitland, or dealing with us online, the experience is the same: real people, with real answers.
Adventure Starts In-Store
There’s something special about walking into an Altapac store. The smell of rubber, the sight of decked-out vehicles, the wall-to-wall gear ready to go. We hold tonnes of stock (more than most) and that means less waiting, more doing.
Need a towbar or roof platform? Chances are we’ve got it in stock and ready to fit. Looking for shade, storage, power, protection or performance? It’s all here. From 12v systems to bullbars, long range tanks to baby seats, we’re ready when you are.
A Heritage of Getting You There
From humble beginnings in the Hunter to becoming one of Australia's most trusted names in adventure and 4x4 accessories, Altapac has never lost sight of what matters: helping Australians hit the road with confidence.
We’ve grown with our customers, first fitting roof racks for surfboards, now helping them power off-grid campsites in the Cape. And the thing that’s always mattered most? Making it easier to get out there.
Every Budget, Every Setup, Every Journey
Adventure can be as big as a lap around the country or as small as a quick weekend escape. That’s why we offer gear and options to suit all types of setups and all kinds of spend. Whether you’re kitting out your car slowly, piece by piece, or doing the full build at once, we’ll meet you where you’re at and help plan for what’s next.
We’re here to empower your journey. No ego, no jargon, no pressure.
Our Mission, Your Adventure
Putting great adventures within reach of every Australian means we’re always listening, learning, and improving — adding new products, smarter services, and better ways to support you. From click-and-collect to fitment guarantees, price promises to open days — we do it because we believe every Aussie deserves the freedom to roam.
Adventure is calling. And at Altapac, we’re here to help you answer it.
